Breathtaking aerial view of a vast, rural countryside with fields, forests, and winding roads symbolizing the hottest economic destination, Johnston County.
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From Farmland to Fortune: How Johnston County Became North Carolina’s Hottest Economic Destination

ByHayli Mace

Gone are the days when Johnston County was just another sleepy agricultural community in rural North Carolina. Today, this dynamic region has transformed into a thriving economic powerhouse that’s attracting billion-dollar investments and creating thousands of high-paying jobs. The Great Transformation For decades, Johnston County looked much like other rural parts of North Carolina—heavily dependent…

Aerial shot of a complex highway intersection in the Triangle region showcasing the increase in population.
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Triangle Boom: Population Up, But Rents Down in 2024

ByHayli Mace

The Triangle region continues to experience remarkable population growth, outpacing most of the nation even as local rental prices have shown an unexpected downward trend since 2023. Population Surge Continues Unabated Recent Census Bureau data confirms what many residents already feel in their daily commutes and neighborhood expansions: the Triangle is growing at a blistering…

A calculator and real estate flyers depicting financial planning behind build to rent for property owners.
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The Real Cost Behind Build-to-Rent: Why New Rental Homes Are So Expensive

ByHayli Mace

When renters complain about high monthly rates, they’re often unaware of the complex economics behind new housing development. For investors and developers in the build-to-rent market, making the numbers work has become increasingly challenging in today’s economic climate. Let’s break down what actually goes into the cost of building new rental homes in America. The…

Prime land in Greensboro NC that could be used to solve the housing and rental shortage
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Greensboro Announces Ambitious Housing Development Plan for the Next Decade

ByHayli Mace

Greensboro city officials have recently announced plans to build 10,000 new homes by 2030, addressing approximately one-third of Guilford County’s projected housing needs. This development comes as part of a strategic initiative to support the city’s steady growth and prepare for future expansion. The Current Housing Landscape While some news reports may paint Greensboro’s housing…

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